A family photo is first and foremost an experience.

Getting to the point of taking it (in the studio or outdoors) involves a ritual: you get ready, choose the style and clothes, then you get together, people talk to each other, communicate – the members among themselves and the photographer with them. The pace of movement slows down, mobile phones are put aside, the priorities of the day change.

The aim is simple but very important: to be together, to re-establish the bonds that unite the family, to recount, in a light but intense way, a moment that will last forever.

We no longer touch each other as we do in everyday life, we are close, body and heart, present for each other, without other distractions. The moment is soothing, transformative, playful, a generator of beauty.

The printed photograph will become a milestone, framed and hung on a wall or placed in a family album or photo frame. Every time you look at it, especially after some time has passed, it will be a new discovery and the emotion of rediscovered joy. The experience is complete and will remain in the memory of each and every one of us, in our own lives and in future generations.